fan culture market at LIFESTYLE Week Tokyo July

Discover best-selling fandom merch at Lifestyle Week Tokyo

Tap into Japan’s booming fan culture market

at LIFESTYLE Week Tokyo July!

OSHIKATSU - Merch Collection Expo, a dedicated show within LIFESTYLE Week Tokyo July, offers a unique B2B opportunity to source exclusive merchandise and secure valuable OEM partnerships.

It’s the best place to source all the latest products for OSHIKATSU (fan activity) products—live event goods, idol-themed apparel, everyday collectibles, customisable accessories, and more!

A premier selection of OSHIKATSU (fan activity) products!

Here’s a glimpse into our OSHIKATSU - Merch Collection:

Collection Book--Inclue LLC.

Studio Haneul's most popular item! This spacious Collection Book can store up to 40 cards, with a customisable cover and keychain holder—perfect for K-pop collectibles!

Arena H+ Binoculars--BUSINESS HARMONY CO., LTD.

The new Arena H+ binoculars offer clear vision and are perfect for outdoor events with their compact build, anti-reflective coating, and waterproof design.

Multi-Panel Frame---Kenko Tokina Co., Ltd.

A multi-window frame with an eye-catching layout, ideal for organising photos of your favourite idols, fan art, or autographs.

Join LIFESTYLE Week Tokyo July to connect directly with leading Oshikatsu suppliers!

Connect with potential buyers and distributors from around the world

Expand your product portfolio

Gain valuable insights into the ever-evolving Oshikatsu market

Slippers Collection Binder--LIHIT LAB., INC.

A portable mini 6-ring binder for fandom collectibles! It features zippered and main pockets, spacious enough to store acrylic stands, badges, photos, and more.

Ultra-thick Fluffy Towel--SHIGEMITSU Co., Ltd.

This towel has double the thickness of standard printed towels. With a smooth texture on the print side and a luxurious fluffiness underneath.

Marshmallow & Maro Fluffy Room Socks--BISQUE Co., Ltd

These Marshmallow & Maro socks are made of soft and cosy polyester fleece. Enjoy its warmth and relaxing texture when lounging at home!

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